Effective exit strategies are just as important as all the promotional planning, the product, and the actual program itself. This is especially true with seasonal programs for which there is often a narrow and specific window of opportunity.
At bloomsz, we participate in the planning and advising of markdown strategies. For instance, does one mark down in steps, or go for the large one-time markdown? Should one have the same plan annually, or change it up? What are the consequences of selling X percentage at full price, a third at 33% off, a percentage at 50% off, and a 2.5% shrink factor? We can run all these numbers and end-of-season strategies for you, and present you with the best options to achieve your goals.